LAUNCH

Speakers

Doug Crowe

Merchant Acceleration Project Specialist, Shopify Plus

After founding and scaling multiple ecommerce startups, Doug found himself working at Shopify in a role giving strategic advice to the top-grossing businesses on their platform. He's worked with brands like Anheuser Busch Inbev, The Movember Foundation, Fairmont Hotels and Kylie Cosmetics. The cumulative ecommerce revenue of his clients was over $1billion.

Currently, Doug is pioneering a new initiative at Shopify Plus building structured education programs for enterprise merchants and their employees, leveraging research and best practices to help mid-market merchants scale their digital commerce efforts.

While he's not working, Doug is obsessing over tiny homes, permaculture and growing his own ecommerce brand, hippypits.com.

Joanna Buczkowska-McCumber

Managing Director, The Next Big Thing

Joanna is an impact leader, start-up strategist,  entrepreneur advocate driven to explore and build new ways to enhance business to create social change. She is driven to bringing changemaking ideas from concept to reality through all her work. 

She was a founding member of the Centre for Social Innovation & Impact Investing and co-creator of the award winning Coast Capital Savings Innovation Hub. She has curated the annual Propelling Social Ventures conference, led a multimedia design startup, and works closely with early stage entrepreneurs to amplify the impact of their ventures.

Today, Joanna steers the ship at TNBT as Managing Director, while acting as a advisor and mentor to many entrepreneurs in the community building social impact businesses. 

Stephen Smyth

Launch Manager, Shopify Plus

Stephen is a Launch Manager for Shopify Plus. Running his own business he knows what it means to be an entrepreneur and can share his learning / empathy with new Plus merchants.

His role as a Launch Manager is to educate merchants, share best practices, facilitate store set-up, and provide training on using the Shopify platform.  As a technical point of contact and project manager helping bring over 60 Plus Merchants onto the Shopify Plus platform Stephen loves coordinating all the components required for a successful site launch.

When not in launch mode, Stephen can be found walking his dogs, tending to his microgreens or volunteering with city of Richmond's emergency communications team.

Mackenzie King

Shopify Plus Expert Manager, Shopify

Mac King is a Partner Manager for Shopify Plus Partner agencies based out of Shopify HQ in Ottawa. He gets his kicks from helping small digital agencies grow, following the most recent ecommerce design trends, and starting his own side hustle every now and then. When he’s not talking about ecommerce, catch Mac lamenting about the effect of Hip-hop music on entrepreneurship or bragging about the Ottawa Senators’ depth.

Laura Andersen

Alliance & Platform Partner Marketing, Hootsuite

Laura is a Digital Marketer specialized in high-performance ecommerce with 10 years of experience exploring direct-to-consumer business through an entrepreneurial lens.

She has a deep understanding of customer behaviour, defining key persona's, creating seamless user journeys, building marketing channels, establishing competitive differentiation strategy and online business best practices.

Laura's experience ranges from working in-house managing ecommerce programs for Lululemon Athletica, Shoes.com and Clearly.ca, to launching/managing her own online retail businesses. In addition to ecommerce ventures, Laura has consulted for multinational consumer companies on digital strategy and online referral programs.

With a passion for creating seamless, multi-channel consumer journey's, her growth in the industry has evolved into technology software services. Laura also teaches Digital Marketing students and leads workshops at a Vancouver tech school.

Josh Enzer

Co-Founder and CEO, Swell Rewards

Josh has helped grow Swell from two co-founders in a Boston burrito joint to one of the most widely-used technology platforms in the Shopify ecosystem and a highly-respected Shopify Plus Technology Partner. Above all else, he's most proud of the fact that Swell is uniquely built to meet the needs of both brand new entrepreneurs as well as some of Shopify's highest-volume brands.

Josh not only owns company strategy and vision at Swell, but is also heavily involved in product, sales, partnerships, and recruiting as well. Prior to Swell, Josh advised C-level teams at both Fortune 500 and mid-market companies as a sales and marketing-focused management consultant.

After catching the running bug a couple of years ago, Josh spends a lot of time outside of the office putting in his miles in preparation for his next race!

Vik Kambli

Regional Head, Western Canada, Facebook

Vik leads the growth of Facebook and Instagram within Western Canada. In this role he’s responsible for identifying strategies focused on transforming businesses in key industry verticals.

Prior to joining Facebook, he held various marketing leadership roles at Microsoft; led the strategy practice in the western region for Blast Radius following their acquisition by WPP; and was Vice President of Marketing & Strategy at Monexa, a SaaS company acquired by NetSuite/Oracle in 2015.

Pairing the strategic mindset of a seasoned management consultant with considerable client-side operational expertise, Vik’s delivered results for senior executives in the public and private sectors- ranging from large global institutions to emerging businesses. Through these experiences he’s acquired expertise across many industries including technology, eComm/retail, travel, automotive, CPG and the public sector.

Dan Conway

Director of D2C, Fame House

Dan Conway is the Director of D2C at Philadelphia-based agency Fame House. With roots in the music industry, Fame House works with artists, labels, events, and brands to implement digital marketing and merchandising strategy to drive fan acquisition, engagement, and sales. Dan oversees all aspects of the agency's D2C e-commerce business, managing over 160 shops including Eminem, Lady Gaga, Alicia Keys, and 2Pac. Outside of work, Dan loves hiking, traveling, and exploring Philly's restaurant scene.

 

 

Dylan Keenas

Managed Services, Bold

Dylan Keenas runs the Managed Services division at Bold Commerce where he specializes in optimizing client websites by providing fully customized solutions designed to help scale their business.

Whether you’re looking to get started setting up your first online store, to transition over to Shopify from a different platform, or for a complete custom design and development solution, Dylan can help. Not only does he work directly with clients to provide data-driven design and development focused on conversions, but he also has an amazing Basset Hound statue that is the envy of everyone in the department.

Keynote Speaker

Michael Perry

Director of Kit at Shopify

Michael Perry is the Director of Kit and Product at Shopify. As the founder of Kit, a virtual employee for small business owners, Perry and his team work to push the limits of Kit's capabilities as industry leaders in an ever-changing ecosystem. A serial entrepreneur, Perry founded GVING, which helps small businesses manage, reward and engage consumers through a merchant CRM system. Named one of Forbes Top 30 under 30 in marketing and advertising and one of Inc.'s Top 10 chatbot marketing influencers and keynote speakers to follow, Perry continues to build the future of employment for small business owners.

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